YouTube Marketing Skills

The AI layer that replaces VidIQ, TubeBuddy, and your YouTube marketing team.

21 commands. Live keyword data. Pushes directly to YouTube. Publishes to WordPress. Knows your channel, your products, your audience — not a generic creator's.

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Works With

Agent	How
Claude Code	Skill files + live channel tools
Claude Desktop	Live channel tools
Cursor	Live channel tools
Windsurf	Live channel tools
OpenAI Codex	Skill files
Gemini CLI	Skill files
Any MCP client	Remote HTTP/SSE

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VidIQ gives you a score. This gives you a workflow.

VidIQ / TubeBuddy	YouTube Marketing Skills
Suggests keywords	Pulls live SERP data + pushes the title to YouTube
Shows a CTR score	Diagnoses why CTR is low + rewrites the thumbnail brief
Gives a tag list	Generates 20 tags ordered by priority + validates against YouTube policy
Dashboard only	Publishes companion blog post to WordPress with VideoObject schema
One-size channel	Learns your products, pricing, audience, and fixed links
No script help	Retention-engineered script with pattern interrupts every 60–90s

One sale from a plugin demo video = 50,000 ad views. This tool knows that. VidIQ doesn't.

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21 Commands

Command	What It Does
/youtube-seo	3 title variants, description, 20 tags — with live keyword data
/youtube-audit	4-dimension channel health audit with A–F grades
/youtube-script	Retention-engineered tutorial script, pattern interrupts every 60–90s
/youtube-hook	5 hook variants with drop-off risk ratings
/youtube-thumbnail	3 A/B thumbnail briefs with full design specs
/youtube-ideate	10 ranked video ideas with keyword volume + SERP gap
/youtube-analyze	Analytics diagnosis — CTR, retention, traffic sources, sub conversion
/youtube-calendar	Monthly content plan with Shorts supplement + upload cadence
/youtube-shorts	Vertical-format Short: script, metadata, visual markers
/youtube-repurpose	7-platform expansion: Shorts, blog, LinkedIn, X, email, podcast, Community
/youtube-competitor	Keyword gaps, format gaps, live SERP map
/youtube-metadata	Copy-paste upload package with pre-publish checklist
/youtube-strategy	Channel positioning, content pillars, 30/60/90-day milestones
/youtube-wp-post	Companion blog post → WordPress publish + VideoObject schema
/youtube-plugin-demo	Script + SEO template for software/plugin demo videos
/youtube-batch-seo	Bulk SEO update for lowest-performing videos, auto-pushed
/youtube-funnel	Video → landing page → product purchase funnel map
/youtube-comment-intel	Mine comments for feature requests, pain points, reply templates
/youtube-shorts-from-long	Extract 3–5 Shorts from any existing long-form video
/youtube-collab	Channel collab opportunity finder for your niche
/youtube-monetize	Revenue strategy across 7 streams

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Live Channel Tools (10 Tools)

Direct read/write access to your YouTube channel. Everything runs on your machine via OAuth2 — nothing sent to third parties.

Tool	What It Does
get_video_details	Full metadata — title, description, tags, privacy status, stats
search_my_videos	Search your channel by keyword
update_video_seo	Push title, description, tags directly to YouTube
get_channel_overview	Subscribers, total views, video count
get_all_videos	All videos with stats, sorted by date or views
get_analytics_over_time	Day-by-day views, watch time, subscribers for any date range
get_top_videos_analytics	Top videos ranked by views — with retention %, subs gained
get_audience_demographics	Countries, device types, age groups, gender
get_traffic_sources	Search, Suggested, Browse, External — with percentages
analyze_and_suggest_topics	Channel data → AI-powered topic and gap analysis

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What's Inside

skills/youtube-marketing/
  SKILL.md              ← entry point — configure your channel here
  sub-skills/           ← 21 command files
  references/           ← 9 knowledge guides (algorithm, analytics, SEO, Shorts, retention...)
  templates/            ← 6 channel type configs
  execution/            ← helper scripts
references/
  whitepapers.md        ← full citation database (14 studies)

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Setup

Prerequisites: Node.js 18+, Google Cloud project with YouTube Data API v3 + YouTube Analytics API, OAuth 2.0 credentials (Desktop app type).

Install

# One-line install
curl -fsSL https://raw.githubusercontent.com/adityaarsharma/youtube-marketing-skills/main/install.sh | bash

# Or via npm
npx youtube-channel-mcp

# Or clone
git clone https://github.com/adityaarsharma/youtube-marketing-skills
cd youtube-marketing-skills && npm install

Authenticate

node auth.js

Opens a browser for OAuth. Saves tokens.json locally.

Add to Claude Code

{
  "mcpServers": {
    "youtube-marketing": {
      "command": "node",
      "args": ["/path/to/youtube-marketing-skills/server.js"]
    }
  },
  "skills": ["/path/to/youtube-marketing-skills/skills/youtube-marketing/SKILL.md"]
}

Add to Claude Desktop

{
  "mcpServers": {
    "youtube-marketing": {
      "command": "npx",
      "args": ["youtube-channel-mcp"]
    }
  }
}

Remote Mode — Team Access

MODE=remote PORT=3001 node server.js

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Configure for Your Channel

Open skills/youtube-marketing/SKILL.md and set your constants once:

Channel: [Your channel name and handle]
Products: [Your products + pricing URLs]
Discount code: [Your code]
Best publish time: [Your timezone]
Fixed description links: [Your product/docs/community URLs]

Every command now knows your business. /youtube-seo writes descriptions with your links. /youtube-funnel audits your actual product pages. /youtube-batch-seo updates your real videos.

Pick your channel type from skills/youtube-marketing/templates/:

Template	Built For
product-company.md	Plugin / SaaS / software companies
tutorial-channel.md	Pure tutorial, ad revenue + affiliates
personal-brand.md	Consulting, coaching, course sales
saas-channel.md	Free trial → paid conversion funnel
wordpress-specialist.md	WordPress ecosystem, affiliate revenue
agency-channel.md	Client acquisition through authority content

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Research Foundation

Every recommendation is grounded in published data — not opinions.

Source	Finding Used
Retention Rabbit (150M+ minutes)	Hook length 28–42s optimal for tutorials
Wistia, 2024	Pattern interrupts every 60–90s → −40% drop-off
Focus Digital, Dec 2025	CTR benchmarks: Poor <3%, Avg 3–5%, Good 5–8%, Excellent >8%
vidIQ (5M channel dataset)	2–3x/week cadence → 4x subscriber growth
vidIQ (5M channel dataset)	Face in thumbnail → +38% CTR
BrightEdge, 2025	Blog post with YouTube embed → +53% Google ranking
Yoast SEO Study, 2024	VideoObject schema on WordPress → +31% Google CTR
ConversionXL, 2024	Plugin demo videos convert at 2.8–6%
YouTube Official, Sept 2025	Shorts freshness decay: 28–30 day cliff
HubSpot, 2024	Content repurposed to 3+ formats → 3.5x total reach
Demand Curve, 2025	Top 20% of videos drive 80% of channel growth
Semrush, 2025	WordPress tutorial queries spike Jan–Mar and Sep–Nov

Full citations: references/whitepapers.md

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Compatible Integrations

Integration	Used For
DataForSEO MCP	Live keyword research + SERP analysis
WordPress MCP	Publishing companion posts via /youtube-wp-post
Google Search Console MCP	Cross-referencing search performance
GA4 MCP	Traffic attribution in /youtube-funnel
Figma MCP	Thumbnail brief → design handoff
Slack MCP	Batch SEO results + weekly analytics digests

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License

MIT — Aditya Sharma